"media researchers and scholars concerned with the cultural significance of the media. They analyze print and electronic media, historical, information technology, economic, legal and psychological aspects. They find jobs at universities or colleges. Moreover, media scholars working in advertising and media, and multimedia agencies, publishers and film and video producers. Film museums also offer employment opportunities. In addition, they can work for software vendors. "So BERUFEnet's stands at , a service of the employment agency.
"jobs can be found in advertising and media agencies or media." Well, starting it is clear that media scholars working not only as scientists but often called "media experts" in the private sector in cultural institutions or non-profit sector. That film museums can be an attractive workplace for media studies, I venture to doubt, moreover: the number of German Film Museum is limited to about seven - should therefore not be appropriate to many media experts from the dream job at the Film Museum.
Alternative: Public Relations
What's on the other hand (of course, and the rest of the world) in Germany have to satisfy are PR agencies, as well as jobs at associations, corporations, institutions that are interested in your public image because, as the German Public Relations Association: "Public relations / Public Relations is increasing in all areas of society necessary (...) The demand for experts in public relations / public relations. In Germany, about 30000-50000 people (as of 2004). Worked in public relations / Public Relations, (...) "to
The dream to be a journalist
Thus is the dedicated media scholars a career in public relations industry in no way more. Instead of a freelance journalist, PR manager is asked in the labor market, as it looks for journalists schlechtg: Even journalists have to find it before the financial crisis had a difficult job. The reasons are obvious: Advertising market, we are just getting weaker and publishers and broadcasters, unfortunately nunmal Hauparbeitgeber of journalists suffer the most. The result: more and more sites were deleted and those who were allowed to stay, are experienced professionals with many years of professional experience, but even there often replaces a freelancer a permanent position. The place fixed for young journalists is limited. "The number of unemployed journalists is estimated by the German Federation of Journalists (DJV) currently exceeds 10 000, an upward trend since 2000 until the end of last year, the band of unemployed journalists just over a half has grown - and is thus again the level of 1997th The job market is swept low, the decline in job offers dramatic were reported about in Hamburg, according to the Federal Labour Agency in 2000, almost 200 jobs, it was last year just 39th
fewer opportunities for broadcast journalists
According to the DLM study "employment and economic situation of broadcasting in Germany 2001 / 2002" it looks for TV and radio employees anything but rosy: Private broadcasters employed in 2002 only 23 159 persons, 5.3 percent less than in 2001 . The trend is clear: The media are not fine, rather than hire new fresh editors is run with the old austerity measures and where needed freelance taken on board.
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